Lindsey Wiseman Lindsey Wiseman

Print Smarter in 2026: Plan Now, Grow Faster

December isn’t just holiday season - it’s National Write a Business Plan Month, and the perfect time to plan smarter for 2026. Whether your shop is slowing down or gearing up, a little strategy now can set you up for smoother workflows, stronger client relationships, and bigger wins next year. Discover how to turn year-end planning into year-round growth.

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Howard Custom Transfers, Inc. Howard Custom Transfers, Inc.

Never Miss a Merch Opportunity: How to Plan Your Year-Round Apparel Calendar

In custom apparel, timing is everything, and decorators who plan ahead win big. The 2026 Year-Round Merch Calendar is your guide to staying organized, inspired, and ready for every sales moment. Discover how it can help you plan smarter and keep your presses busy all year long.

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Lindsey Wiseman Lindsey Wiseman

Get Found Online: SEO + AEO Tips for Apparel Decorators

Search engines and AI tools are changing how customers discover apparel decorators. Ignoring this could mean losing orders. Learn the essential SEO and AEO strategies that put your shop front and center before your competitors do.

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Lindsey Wiseman Lindsey Wiseman

Creating Limited Edition Apparel: How Exclusivity Drives Profit

Thinking about launching a limited edition apparel drop?
This guide covers why exclusivity sells, how to price custom apparel for maximum profit, and which heat transfer types can make your designs stand out. Whether you’re a small business or a seasoned decorator, learn how to turn limited edition t-shirts into high-demand, high-margin wins.

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Lindsey Wiseman Lindsey Wiseman

The Power of a Thoughtful Follow-Up

Not every sale starts with a new lead, some start with a second chance. Customers step away for all kinds of reasons, but that doesn’t mean they’re gone for good. Discover how thoughtful, well-timed follow-ups can fill your press, bring customers back, and open the door to new sales.

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Lindsey Wiseman Lindsey Wiseman

Event Sponsorship: How To Make the Most of Local Events

Want to turn a crowd into loyal customers? Strategic event sponsorships can put your brand front and center where it counts. Find out how apparel decorators can use events to drive sales, connect with attendees, and keep their designs in rotation long after the party’s over.

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